By Yakir Gola September 2, 2020
Gopuff has launched a new initiative, delivering an online portal where residents across the country can register to vote. The first delivery company to use its platform for voter registration this year, Gopuff has partnered with non-partisan voter registration organization HeadCount to leverage the organization’s voter registration information and technology to make it easier for Gopuff’s customers, social media followers, driver partners and employees to register to vote. Industry-leading brands Advil and Emergen-C have come together to support voter registration alongside Gopuff for the Raise Your Vote Campaign.
How It Works:
- Now through September 31, Gopuff customers will be prompted at checkout to register to vote via Gopuff’s HeadCount-powered portal. The portal can also be accessed directly at this link or by texting VOTER GOPUFF to 40649.
- In the week leading up to National Voter Registration Day on Tuesday, September 22, Gopuff customers will receive a printed card with their order featuring registration information and a link to Gopuff’s registration portal.
“At Gopuff, we create solutions that simplify our customers’ lives and make life easier. By harnessing the power of our delivery network, we are simplifying the process of voter registration and saving customers time,” said Gopuff co-founder and co-CEO Rafael Ilishayev.
“As an organization, we are committed to connecting with and supporting each of the communities in which we operate. Voting is a critical tool all of us can leverage to positively impact and support our own communities, and we’re happy to partner with HeadCount to help more people across the country do just that.”
Tim Bramlette, HeadCount Senior Director of Partnerships & Marketing, added, “We traditionally register tens of thousands of voters at music festivals each year. Now, with many of those events canceled, we’re excited to partner with Gopuff to make registering to vote easier and more accessible from home. We look forward to tapping into Gopuff’s loyal customer base and leveraging their logistics network to enable easy access to civic engagement and make a real impact on our communities.”
As delivery has become increasingly important to public health, Gopuff serves as a resource for customers to safely access thousands of daily essentials through Non-Contact Delivery. With Gopuff, users can have groceries, alcohol (in select markets), household goods, snacks, drinks, over-the-counter medication, personal care, school supplies, pet and baby products and more in minutes from their local Gopuff facility. Along with everyday essentials, customers can also have hand sanitizer, masks and more delivered to their doors in minutes.
Any order can be delivered for a flat $1.95 delivery fee. Gopuff customers can pay with their linked credit or debit card, Apple Pay or Google Pay account.