Privacy Agreement

Effective: September 25, 2019


THE INFORMATION COLLECTED ABOUT YOU ON THIS WEBSITE IS SUBJECT TO THIS PRIVACY POLICY. BY DISCLOSING INFORMATION TO US, YOU AGREE TO BE BOUND BY THE TERMS OF THE POLICY AND YOU EXPRESSLY CONSENT TO THE COLLECTION, USE AND DISCLOSURE OF YOUR PERSONAL DATA IN ACCORDANCE WITH THIS PRIVACY POLICY.


We, GoBrands, Inc., (the “Company”) understand the importance of protecting the privacy of our customers and other visitors to our website/mobile application www.goPuff.com (the "Website”). Our privacy policy is stated below.  


Questions; Contacting Company; Reporting Violations.

If you have any questions or concerns or complaints about our Privacy Policy or our data collection or processing practices, or if you want to report any security violations to us, please contact our customer support team at support@gopuff.com.


Email Opt Out

By joining our mailing list or making other requests for our services, you are agreeing to receive promotional emails and other communications from the Company. You can unsubscribe at any time by sending an email to our customer support team at support@gopuff.com.


Collection and Storage of personal data

We may collect personal data directly from you in a variety of ways. We may: collect all information necessary to complete a transaction when you order products on our Website, including your name, credit card information, billing information and shipping information. We do not store credit card or billing information directly on our servers, but this information may be shared with third parties who will help process and fulfill your purchases. When you submit credit card numbers, we encrypt that information using industry standard technology. We may collect certain personal data such as your name, address, phone number, email address, date of birth, and if you choose to make it available to us your gender, ethnicity, occupation, and status as a student (along with your university) when you register for or purchase one of our services or products, or create an account to log in to our network (“Account”). We may collect additional information, such as in connection with events, special offers, contests, or other promotions. collect your phone number and the unique device id number if you use our Website or application (“app”) on your mobile device store and use location information if you tell us where you are (e.g., by allowing your mobile device to send us your location), to provide you with location-based information and advertising. If you want to deactivate this feature, you can either reinstall the application(s) or deactivate GPS on your mobile device also collect personal data at other points in our Site that state that personal data is being collected and what comprises the personal data to be collected.  If you provide us feedback, enter a sweepstakes or contest, or contact us via e-mail, we will collect your name and e-mail address, as well as any other content included in the e-mail, in order to send you a reply.  When you participate in one of our surveys, we may collect additional profile information. 


We do not intentionally gather Personal Data from visitors who are under the age of 13.  If a child under 13 submits Personal Data to us and we learn that the Personal Data is the information of a child under 13, we will attempt to delete the information as soon as possible.  If you believe that we might have any Personal Data from a child under 13, please contact us at support@gopuff.com.  Further, this Website is not intended for use by persons under the age of 18 or any other persons not of legal age to purchase tobacco products. 


Additional Information Collected Automatically

In some cases, when you connect to the Website we may automatically (i.e., not via registration) collect technical information that is not personally identifiable – such as the type of internet browser you are using, the type of computer operating system you are using, and the domain name of a website from which you may have linked to our Website. We might also track your IP address to help eliminate fraud on our Website.  As is true of most websites, we may store the preceding information in log files, which may also include your Internet service provider (“ISP”), referring/exit pages, operating system, date/time stamp, and clickstream data.  We use this information to analyze trends, administer the Site, track users’ movements around the Site, gather demographic information about our user base as a whole, and better tailor our Services to our users’ needs.  For example, some of the information may be collected so that when you visit the Site or the Services again, it will recognize you and the information could then be used to serve advertisements and other information appropriate to your interests.  Except as noted in this Privacy Policy, we do not link this automatically-collected data to Personal Data.  Further, one of the services we use to enhance the operation of our Website allows us to conduct an almost live review of your activity on our Website.  Based on this, we can update, revise, or improve the placement and selection of our products and the overall user experience.  


Information Placed Automatically on Your Computer – Cookies 

When you view the Website, we may store some information on your computer.

This information will be in the form of a “Cookie” or similar file and can help us in many ways. We use Cookies to remember users on the Website in order to enhance the users’ experience. With most internet browsers, you can erase Cookies from your computer hard drive, block all Cookies or receive a warning before a Cookie is stored. Please refer to your browser instructions or help screen to learn more about these functions.


Information Placed Automatically on Your Computer – Pixel Tags

In addition, we use “Pixel Tags” (also referred to as clear Gifs, Web beacons, or Web bugs). Pixel Tags are tiny graphic images with a unique identifier, similar in function to Cookies, which are used to track online movements of Web users. In contrast to Cookies, which are stored on a user’s computer hard drive, Pixel Tags are embedded invisibly in Web pages. Pixel Tags also allow us to send e-mail messages in a format users can read, and they tell us whether e-mails have been opened to ensure that we are sending only messages that are of interest to our users. We may use this information to reduce or eliminate messages sent to a user. We do not tie the information gathered by Pixel Tags to our users’ personal data.


Information Collected Via Third Parties

In addition to the tracking technologies we place, other companies may set their own cookies or similar tools when you visit our Website. These companies include third party analytics services, including but not limited to Google Analytics (“Analytics Services”), that we engage to help analyze how users use the Website, as well as third parties that deliver content or offers. We may receive reports based on these parties’ use of these tools on an individual or aggregate basis. We use the information we get from Analytics Services to improve our Website and services. The information generated by the Cookies or other technologies about your use of our Website and services (the “Analytics Information”) is transmitted to the Analytics Services. The Analytics Services use Analytics Information to compile reports on user activity. The Analytics Services may also transfer information to third parties where required to do so by law, or where such third parties process Analytics Information on their behalf. Each Analytics Services’ ability to use and share Analytics Information is restricted by such Analytics Services’ Terms of Use and Privacy Policy. By using our Website and services, you consent to the processing of data about you by Analytics Services in the manner and for the purposes set out above. For a full list of Analytics Services, please contact our customer support team at support@gopuff.com. We may also partner with ad companies to support our marketing efforts, including by serving you ads better tailored to your likely interests.


If you don’t want to take advantage of these services, you may be able to opt- out by visiting http://www.aboutads.info/ or http://networkadvertising.org/choices/.


If you (i) log on to the Service with your login credentials from a social networking site (such as Facebook, Twitter, or LinkedIn) (“Social Networking Site”) or (ii) associate your Account with your account at a Social Networking Site, we may receive information about you from that Social Networking Site, in accordance with such Social Networking Site’s terms of use and privacy policy (“SNS Terms”). We may add this information to the information we have already collected from you when you sign up for our services. If you elect to share your information with these Social Networking Sites, we will share information with them in accordance with your election. The SNS Terms will apply to the information we disclose to them.


We may also receive personal data about you from other sources like telephone or fax companies that offer their products and/or services on our website, or companies that provide services in connection with the provision or optimization of our website (“Partner Companies”). Our Partner Companies may supply us with personal data, such as your name, e-mail address, mailing address information, home ownership status, education, marital status, children and their ages, employment status, and annual amount spent on our Products in order to help us establish the account or fulfill orders. We may add this information to the information we have already collected from you via our Website in order to perform and improve the Website and the products.


User Testimonials and Feedback  

We often receive testimonials and comments from users who have had positive experiences with our Services.  We occasionally publish such content.  When we publish this content, we may identify our users by their first and last name and may also indicate their home city.  We obtain the user’s consent prior to posting his or her name along with the testimonial.  We may post user feedback on the Site from time to time.  We will share your feedback with your first name and last initial only.  If we choose to post your first and last name along with your feedback, we will obtain your consent prior to posting you name with your feedback.  If you make any comments on a blog or forum associated with your Site, you should be aware that any Personal Data you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages.  We are not responsible for the personally identifiable information you choose to submit in these blogs and forums.  


Use of your personal data 

Your personal data is used for a variety of purposes, including: To deliver the service or product you requested; to enable billing and shipping; to provide you with information about other products and services; to improve the Website; to better administer and troubleshoot our systems; and to comply with applicable laws. Users may opt to allow us to store certain personal data used to create users’ accounts, including, but not limited to, credit card information. We may disclose personal data if it believes in good faith that such disclosure is necessary (a) in connection with any legal investigation; (b) to comply with relevant laws or to respond to subpoenas or warrants served on Company; (c) to protect or defend the rights or property of Company or users of the Site or Services; and/or (d) to investigate or assist in preventing any violation or potential violation of the law, this Privacy Policy, or our Terms of Use.


We will not share this information with any other person, company or organization except as specified in this Privacy Policy or as may be required by law. Information concerning

individuals’ usage of our Website will not be disclosed to third parties except in aggregate

form such that your information will not be personally identifiable. We may publish this aggregate data or share it with third parties without including personal data.


Protection of your personal data

We are committed to protecting the security of your personal data. We use a variety

of industry-standard security technologies and procedures to help protect your personal data from unauthorized access, use or disclosure. We also require you to enter a password to access your account information. Please do not disclose your account password to unauthorized people. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we use reasonable efforts to protect your personal data, we cannot guarantee its absolute security.


Disclosure of your personal data


Your personal data may be shared as follows:

Third Party Service Providers. We may share your personal data with third party service providers to: provide you with the services that we offer you through our Website; to conduct quality assurance testing; to facilitate creation of accounts; to provide technical support; and/or to provide other services to us. These third parties include:


Adroll – We use Adroll to personalize customer experiences on our Website Apple – We use Apple to provide links to our Website

Appsflyer – We use Appsflyer for marketing analytics

Braintree – We use Braintree to process payments for our services Braze – We use Braze to enhance our engagement with customers and improve our customer experience and enhance our messaging to customers 

Card.io.—We use Card.io to scan credit cards in our mobile applications Criteo – We use Criteo to improve our understanding of our customers and their interests

Fabric -- We use Fabric to help maintain system integrity of our Website 

Facebook -- We use Facebook to allow our customers to log into our Website 

Flurry – We use Flurry Analytics to better understand customer’s experiences on our Website

Google – we make use of cookies from Google Analytics to obtain information on the quality and effectiveness of this Website

Kustomer – We use Kustomer to manage communications with our customers over a variety of channels

Microblink – We use Microblink to verify customer’s identity and age for age- related products

Sitecho – We use Sitecho for design and optimization of our Website

Tableau – We use Tableau to publish interactive data visualizations that can be shared over the internet

Talkable – We use Talkable to support referral marketing campaigns Twilio – We use Twilio as a cloud communications platform

Twitter – We use Twitter to provide customer links to our Website Zendesk – We use Zendesk to facilitate customer support across various channels If your activities on our website result in the use of a third party’s website or services, that third party’s privacy policy will govern its use of your information, and you should read that third party’s privacy policy.

Affiliates. We may share some or all of your personal data with our subsidiaries, joint ventures, or other companies under a common control (“Affiliates”), in which case we will require our Affiliates to honor this Privacy Policy.


Corporate Restructuring. We may share some or all of your personal data in connection with or during negotiation of any merger, financing, acquisition or dissolution transaction or proceeding involving sale, transfer, divestiture, or disclosure of all or a portion of our business or assets. In the event of an insolvency, bankruptcy, or receivership, personal data may also be transferred as a business asset. If another company acquires our company, business, or assets, that company will possess the personal data collected by us and will assume the rights and obligations regarding your personal data as described in this Privacy Policy.


Social Networking Websites. Some of our Applications and services may enable you to post content to SNSs (e.g., Facebook or Twitter). If you choose to do this, we will provide information to those SNSs in accordance with your elections. You acknowledge and agree that you are solely responsible for your use of those websites and that it is your responsibility to review the terms of use and privacy policy of the third party provider of such SNSs. We will not be responsible or liable for: (i) the availability or accuracy of such SNSs; (ii) the content, products or services on or availability of such SNSs; or (iii) your use of any such SNSs.


Your Rights:

You may review and approve the information about you collected upon registration in our

customer database. Upon request made to our customer support team at support@gopuff.com, we will remove that information from our customer database or change/correct personal data that you state is erroneous. However, you should understand that information about you in our database might come from a number of sources, including orders placed by you and third party mailing lists.


External Sites:

The Website may feature links to external websites. GoBrands, Inc. is not responsible for the privacy practices or the content of any external websites. Accordingly, we recommend that you review the privacy policy of any external websites that you may enter from our Website.


Your Data Protection Rights (European Economic Area)

If you are a non-U.S. user of the Website, by visiting the Website and providing us with data, you acknowledge and agree that your personal data may be processed for the purposes identified in this Privacy Policy. In addition, your personal data may be processed in the United States, where laws regarding processing of personal data may be less stringent than the laws in your country. By providing your data, you consent to such transfer.


Changes to This Privacy Policy

This Privacy Policy may be updated from time to time for any reason.  We will notify you of any changes to our Privacy Policy by posting the new Privacy Policy here https://www.gopuff.com/home/privacy-agreement and we will change the “Last Updated” date above.  You should consult this Privacy Policy regularly for any changes.


Privacy Contact:

Questions regarding this Privacy Policy should be directed to our customer support team

at support@gopuff.com.