Company News

Gopuff Partners with Robinhood to Bring Delivery Partners Access to Powerful Retirement Planning Tools

The company also rolled out several new perks and tech enhancements for its delivery partners.

February 27, 2024

Gopuff today announced a partnership with Robinhood to provide its delivery partners with access to Robinhood Retirement For Independent Workers. The launch makes Gopuff one of the first companies to offer its independent workers access to the only IRA with a match (provided by Robinhood) on every eligible dollar contributed - no commissions, no account minimums and no traditional employer necessary.

“Amid an uncertain economic climate, it’s become more difficult for Americans to save and plan for their futures,” said Daniel Folkman, SVP of Business at Gopuff. “So, as we continue to invest in and enhance the delivery partner experience, we’re proud to be among the first companies working with Robinhood to bring Gopuff delivery partners access to important retirement planning tools so they can improve their financial well-being.” 

More than 50% of independent workers don’t feel that they have effective access to retirement and savings plans, but with Robinhood Retirement, Gopuff delivery partners will soon benefit from:

  1. Access to Robinhood Retirement and a Boosted Match: Robinhood Retirement is the only IRA that rewards customers with extra money on top of every deposit. Through the program, eligible Gopuff delivery partners will receive a 2% match from Robinhood on their contributions during the first year. 

  2. Financial Counselling via GreenPath Financial Wellness: Greenpath Financial Wellness is a trusted nonprofit that helps people reach their financial goals. Gopuff delivery partners will receive unlimited access to a dedicated phone hotline for all their financial questions.

“Robinhood Retirement For Independent Workers brings us closer to our goal of giving everyone the financial tools they need to invest in their futures. Together with our first partners Taskrabbit, Gopuff, and Grubhub, Robinhood will now be able to offer a path to retirement savings for people who don’t have access to traditional retirement accounts or corporate matching programs,” said Steven Quirk, Chief Brokerage Officer of Robinhood

Gopuff continually gathers feedback from delivery partners and then works to improve the delivery partner experience based on their direct input. In one delivery partner's words, “I really appreciate Gopuff constantly trying to reach out to their drivers for their preferences, updates, and advice on change.”

In the past, this has included launching Instant Cash Out (used by nearly 80% of partners surveyed), enhancing earnings transparency, introducing discounts on groceries and fuel (used by nearly 40% of partners) and much more. In addition to these offerings, among many others, Gopuff has introduced new partnerships that bring partners greater and discounted access to:

  • Insurance: Gopuff partners with Combined Insurance, a Chubb company, to provide delivery partners with access to insurance options that pay cash benefits in case of illness or injury. 

  • Tax Support: As independent contractors, Gopuff delivery partners routinely compile hundreds of deductible business expenses that can be difficult to track, manage, and report over 12 months. Through partnerships with Keeper, Block Advisors by H&R Block, and Stride, Gopuff delivery partners have discounted access to tax tools that meet their unique needs. 

Gopuff has also launched several new delivery partner tech features over the past several months, including:

  • Live Demand Map: With visibility into live wait times and the number of delivery partners at each Gopuff micro-fulfillment center, delivery partners can make more informed decisions about when and where to go online to maximize their valuable time. 

  • Enhanced Earnings Transparency: Delivery partners now have greater visibility into key metrics – like Acceptance Rate, On-Time Deliveries, and Customer Issues  – as well as insights and guidance for how to improve those metrics. 

  • Live Location Sharing: Drawing directly on delivery partner feedback, Gopuff customers now have the option to share their live location to enable a smoother drop-off experience. 

  • Easy & More Affordable Ordering: Delivery partners can now order from the Gopuff app and pick it up directly from their micro-fulfillment center without a minimum order amount or order fees. 

  • More opportunities to earn with GoMissions: A new portal in the delivery partner app enables partners to opt into additional earning opportunities and track their progress, all in one place.

  • An improved trip offer experience: Gopuff added additional trip details to the offer screen so delivery partners can make more informed decisions about each trip – and then instantly accept or reject offers directly from the app. 

We’re just getting started. Gopuff remains committed to listening to our delivery and working to improve their experience through partnerships, technology, and more. 


Gopuff, GreenPath, and Robinhood are all separate and unaffiliated, and are not responsible for one another’s policies, services, or opinions.

The funds that earned the match must be kept in the account for at least five years to avoid a potential Early IRA Match Removal Fee. For more information, see the IRA Match FAQ

The 2% match is offered exclusively by Robinhood Financial and is subject to special terms. For more information, please refer to the Robinhood Self-Employed IRA Contribution Match Terms & Conditions.

You must have taxable compensation in order to contribute to an IRA. Funds being contributed into or distributed from retirement accounts may entail tax consequences. Contributions are limited and withdrawals before age 59 1/2 may be subject to a penalty tax. Robinhood does not provide tax advice; please consult with a tax adviser if you have questions. 

The Robinhood IRA is available to any U.S. customer with a Robinhood brokerage account in good standing.

All investments involve risk and loss of principal is possible.

Robinhood Financial LLC (member SIPC), is a registered broker dealer. Robinhood Securities, LLC (member SIPC), is a registered broker dealer and provides brokerage clearing services. All are subsidiaries of Robinhood Markets, Inc. (‘Robinhood’).

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